India’s biggest social enterprise to team up with globally acclaimed event brand & Dutch duo for pioneering premier, blending the virtual and real-world and creating a fully immersive experience.
Globally renowned DJ & producer duo W&W will deliver a very special extended reality live stream via a partnership with Dutch events brand ALDA, in which an entire 3D virtual world will be created from scratch. The pioneering move will see the pair play an eagerly anticipated set inside a custom-made stadium, with animation helping to craft. With the future of dance music continuing to find innovative paths in light of the COVID-19 pandemic, W&W’s virtual world marks a seminal point in the history of the industry, as the Dutch duo implements greenscreens to enhance the illusion of their creative 3D reality. Set to secure an iconic legacy as the debut XR extended reality live stream in the electronic music scene, the broadcast will showcase many futuristic elements, with a nod towards a potential future route for the events industry during the global lockdown.
Becoming one of the most sought-after duos the world of dance music has to offer, W&W are best known for their dynamic DJ sets – packed with raw intensity – and the energy of the powerful production prowess they flex with every release fresh from their studio. Crafting a unique signature sound, their productions have been championed by the likes of Hardwell, Armin van Buuren, Tiësto, Dimitri Vegas & Like Mike, David Guetta, and many more, rising as high as number #18 in the DJ Mag Top 100 poll.
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