Interview
Kashovski Interview: The Creative Process Behind New Single ‘Timbo’
Kashovski interview gives us an insight into his brand new single ‘Timbo’, storytelling, lessons learned, and more.
With the release of his new single ‘Timbo’, Electronic Producer Kashovski continues to refine a sound built on groove, atmosphere, and precision. In this BTS interview, he shares insight into the creative process behind the track and reflects on how his artistic vision is evolving.
Hi Kashovski, how are you doing?
I’m good, thank you. Thanks for having me!
How do you find the balance between making a track club-ready but also deep enough for personal listening?
Nothing is really calculated. It’s very instinctive. I don’t plan things in advance or try to force a balance; it just happens naturally while I’m working on the track.
What was the very first element you created for ‘Timbo’?
It always starts with the drums and percussions. That’s the foundation for me, once the groove is there, everything else follows.
If ‘Timbo’ was a physical place, where would it be and why?
Somewhere in the woods. That atmosphere really fits the track, and it’s also where the name comes from, a kind of nod to a lumberjack vibe, which is why it’s called Timbo.
Did you have a specific dance floor in mind while producing the track?
Yes, actually. The idea came to me while I was in a club called Supermarket in Zurich for Terrazzza. When I was producing the track, I could clearly imagine myself playing it there.
What’s your favorite tiny detail in ‘Timbo’ that people might not notice at first?
Honestly, it’s a very straightforward track. There’s nothing really hidden, it’s built with very simple elements, and that’s part of its strength.
Sonic storytelling is a big part of your reputation. What story is ‘Timbo’ trying to tell?
It’s a track about letting go completely, exploding on the dance floor, losing your mind, and just being in the moment.
How do you handle your attention to detail without getting stuck on one sound?
The core idea has to come quickly. Details come later, usually after testing the track. If the emotion and energy don’t appear early on, I move on. I don’t like staying stuck on the same track for too long.
What’s the most important lesson you’ve learned about layering textures?
It’s really about the mix, but above all: less is more. Not overloading a track is usually the best choice.
You have more releases planned. Can we expect more of the ‘Timbo’ sound?
Not exactly. ‘Timbo’ was made more than one year ago, and I’ve evolved a lot since then. I’m moving more toward a groovy House sound now.
What message would you like to send to your fans?
I just want to thank everyone who’s been supporting me from the beginning and growing with me. My music has evolved a lot over the years, and I’m really happy about where I’m heading, and grateful that people are still following and supporting the journey.
As ‘Timbo’ marks a new step forward, Kashovski remains focused on growth, consistency, and pushing his sound further. With more music on the way, this release feels like the beginning of an exciting next chapter.
Kashovski Online
Spotify | Instagram | Beatport
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Interview
MEETCH Interview: Reflections, Robots and What’s Next
MEETCH interview about his new single ‘Reflections’ with Lacey, his Ørjan Nilsen collaborations and what’s next for the robot-headed producer
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Interview
Promo Push’s Russell Biles on Promoting Dance Music Today
Promo Push head of promotions Russell Biles explains how the UK company promotes dance music releases across DJ, radio, press and Spotify campaigns
Promoting releases from the likes of MK, Chris Lake, Claptone, Above & Beyond, Tiësto, Diplo, Flashmob, DJ Hype, Axwell, Jamie Jones & Vintage Culture – Promo Push was founded in 2011 & is one of the industry leaders in dance music promotion, based in the UK.
Speaking to Russell Biles, head of promotions at Promo Push - we asked some questions about the company & how they promote a release in today’s dance market.
Since the launch of Promo Push in 2011, how have the range of services you offer evolved?
We launched with a firm focus on DJ & Club promotion, delivering genre specific & bespoke campaigns – across the electronic music landscape. The next natural progression, was us moving into dance radio promotion & we’ve built an extensive network with international heads of music, playlist managers & mix show hosts. Online Press campaigns then followed & we work with a range of music journalists & editors at dance music publications – closely aligning online coverage & building further awareness around a release. In 2019, we also moved into Spotify promotion – with us pitching to a range of leading 3rd-party playlist curators.
Musically, what dance music genres does your DJ promotion cover?
Whether it’s a House, Tech House, Deep House or Nu-Disco leaning track, a melodic Techno or Trance record – or Mainstage release, we deliver tastemaker DJ & 1001 Tracklists mix show promotion. With a deep understanding of the industry, each of our DJ / Club campaigns are tailored & finely tuned. Working with both major & independent labels, along with management agencies & directly with artists – from underground clubs to festival main-stages, we get our client’s release to the right DJs at the right time.
Across your radio promotion, what territories do you focus on?
Our radio promotion is international & reaches in to each key global territory. We target dance music stations & specialist DJ shows worldwide, including across BBC Radio 1, SiriusXM, Radio 538, Kiss FM, One World Radio, Ibiza Bpm Radio, SLAM FM! & stations throughout Europe, USA, Australia & beyond. In addition to FM stations, we also push to an array of specialist digital & online dance stations and use the monitoring tool WARM (World Airplay Radio Monitor) for tracking plays & radio support.
Do your campaigns follow a specific timeline?
Each Promo Push campaign runs over four weeks & we report to clients weekly, with feedback & scores from DJs / Radio and who’s listened, reviewed and intends to support. Our Press & Spotify campaigns also run over a four timeframe, with weekly reporting too & detailing each Press feature / Spotify placement we’ve secured – with direct links to each. We provide a full & comprehensive summary with the final reporting, ideal for our client’s Press pack and their future release planning.
In terms of your Press service, can you tell us more about how this works?
We offer standalone Press campaigns, or including DJ & Radio promotion – as part of our Prime Tier. From leading online dance publications, to influential niche blogs — our Press network covers a wide spectrum of sites that dance music fans read. Press release curation is included in our service & our weekly reporting is in PDF, providing coverage links – readership estimates & a full overview of online release traction.
With Promo Push delivering over 4,000 campaigns to date & working with the likes of Anjunabeats, Axtone, SIZE, Ministry of Sound, Positiva, Spinnin’ Records & Defected Records – they continue to promote releases from some of dance music’s most established labels & artists, along with the best up & coming talent.
Connect:
www.promopush.com
[email protected]
+44 (0) 20 3633 1721
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Interview
A.N.I. Interview: Classical Roots, Keytar Moments, and Why She Refuses to Stay in One Lane
After a summer through Hive Festival, Tomorrowland and Verknipt Croatia, A.N.I. sits down to talk classical roots and the hard techno craft.
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