Eran Hersh takes a dig at influencer culture with groovy dance tune “I’m Shocked.”

A diligent artist, Eran Hersh has made significant waves in the House scene. Following the string of fresh releases from him this year, “I’m Shocked” is bound to turn heads: it is more than your typical dancefloor weapon. This release yet again demonstrates his propensity for delivering top-tier productions, a feature now recurrent on his sizable discography.

An active personality in the EDM industry for more than a decade now, Eran Hersh’s name will ring a bell with many dance music listeners: his breakthrough hit “Sorry” involved a synergy with BLOND:ISH, Darmon and the iconic Madonna, achieving virality with over fifty million plays since its release in 2021. The suave nu-disco number was just the launchpad Eran needed, since which he has fine-tuned a distinctive Afro house signature— a successful strategy that has landed the Floridian alias on trendy Beatport charts and editorial playlists multiple times.

Showing a deeper commitment with creative endeavors, Eran revealed several notable projects last year: the progressive/deep house spin on Eurythmic’s “Sweet Dreams” (featuring Marasi) remodeled the 80s new wave classic with a smooth, percussive house beat and melodic vocal cover— punctuated by dramatic violin strings. Later, Swedish House Mafia enlisted the American producer for a remix duty of “Finally” (with Alicia Keys)— to which he delivered an euphoric remix with majestic piano chords and lofty drop sequences, quickly turning into a fan favorite.

“I’m Shocked” works on the same competent formula of prior mentioned tracks, although with a twist: a commentary driven tune, the deep and booming narrator denounces the gaudy mentality of social media influencers. The breakdown then shifts into a minimal yet robust tribal house groove with clicky drums and syncopated pluck synth: a magnetic sequence that doesn’t employ a whole lot but remains equally effective. On paper this could come off as a bit simplistic, but Hersh’s nuanced sound design and production expertise pulls off the concept with an admirable gusto.

Listen Here:

Eran Hersh Online

Instagram / Spotify