Interview
Rob GEE Speaks About 30 Years In the Industry, His New Album, And More!
The man here today needs no introduction, but I will give him one anyway. One of the earliest gabbers on the scene, who unites people with his music to this day is here to stay! He has just released an album on the 8th of December to unify the entire hardcore community and also celebrates 30 years of madness. Gabber Family, say hello to Rob GEE!
It is an honor, Rob GEE! What a milestone! How has the 30th year on stage been for you?
Wow!!! Just Wow!!! It’s been so crazy and so amazing. I’ve done so many 30 Years of Rob GEE Shows all over The Globe and the response has been fantastic. I feel very lucky and blessed.
Tell us more about the album itself. Is it a compilation of the old school and new school, an homage to the past, or something else?
Well, it is 30 songs of mine that span from 1993 -2023. Some solo, some collaborations, some that venture into other genres; pushing the boundaries like I always do. I have to say it was hard to finalize the final 30 songs that appear on the album, but at the same time; it was rewarding to know I have so much music to choose from. I might have to do “30 Years Of Rob GEE” Part II. LOL
You were back once again at the legendary Nightmare in Rotterdam! How did you feel going back to the roots this October and what does this event mean to you now?
This event meant so much to me. “A Nightmare In Rotterdam IV” back in 1994 was my very first international show. So, when I stepped on that stage this past October for the return of “A Nightmare In Rotterdam”; it was like I had come full circle and almost reborn. The fact that this happened in the year of my 30 Years Anniversary just made it so much more incredible. I am already a very energetic person, but something happened that night because I feel energized like I have never been energized before.
Do you prefer playing in huge halls and events like that, or a smaller club where there is more intimacy with the crowd?
I don’t prefer one over the other; they’re both special in their own ways. I mean of course the huge halls and huge events are insane with the large crowds going crazy to your music. However, the intimate crowds are just that; intimate which gives me a unique personal connection with them. I Love Both. <3
What is your relationship with DJ Paul Elstak? You reference him as the one who first called you to play in the Netherlands. What did that mean to you?
Paul will always have a special place in my heart. He’s the man who gave me my very 1st international show which was “A Nightmare In Rotterdam IV” in 1994; my life changed forever after that. That one show sent me on the amazing journey that I am still on today. Respect!!!
You have been a symbol of unity on our scene – 1 Gabber Family – is a great example of that. What do you think of the new trends on the scene and can all harder styles coexist in harmony?
I am all about Peace, Love, Unity and Respect. There are a lot of great people in our scene who welcome different views and sounds even if it is not their cup of tea. The problem is when the hate starts. Hate is such a strong emotion and takes up so much energy. If you do not like a particular sound that is completely fine, but to spend so much time and energy hating on that sound is draining. If you do not like what you’re hearing; change the channel. I will say this though; I am not a fan of the copycat phenomena; it’s boring. More Artists really need to start creating something fresh instead of just following the new trend trying to stay relevant. You keep doing this; you won’t be here for 30 Years + like me. Boom!!!
What is the track you are obsessed with right now? Hardcore or otherwise.
Bon Jovi “It’s My Life” 8. Is there any newer artist in particular who has caught your eye, and you like what they do? If so, what is different about them? There are actually 2 Artists that I have my eye on and I am lucky to have them both on my label GEE thAng Music; Queen City Hooligan & M.A.D. Both of them do not follow the trends and make great original music from their soul. This is important. They are both going somewhere and I will do whatever I can to help them to the next level. *Fun Fact: M.A.D. is part of The Rob GEE Live Show.
I have always wondered, when did you decide on the iconic mohawk? Is there a story behind it?
The year was 2016 and I had recently cut off my long “Metal” hair and was starting to put colors like purple and turquoise in my hair again like I did in The 90’s. Then I thought to myself; I never had a Mohawk; let me give that a shot. I did it, I Loved it and I still Love it. <3
You are very open on social media about your sobriety journey. Why is it important for you to keep people informed on such personal matters?
My Sobriety is so important to me; not just for myself, but for others out there struggling as well. A lot of people don’t like to talk about these things and I get it. However, that is the exact reason I do talk about my Sobriety so openly to help remove the stigma sometimes surrounded by the topic of addiction. If my story can save just one life; then it’s all worth it.
After 30 years of Rob GEE, what is the biggest achievement you have had in your career, and what is the next big goal?
I guess my biggest achievement thus far is when “Ecstasy, You Got What I Need’ shot up The Dutch Pop Charts. Next up, I will win a Grammy and start Acting and doing Voice Over Work. Please contact my Manager Jim for any inquiries. 😉
What does the future hold for Rob GEE – 30 more years of Hardcore?
Another 30 and then Another 30 and Another 30, etc. Man, I Love what I do so much. Besides Acting and Voice Over Work; I will keep Writing, Recording and Performing my Music. THIS IS MY LIFE!!!
Finally, please let the 1 Gabber Family know what Rob GEE’s message is to them!
Always Believe In Yourself, You Got The Strength To Give Yourself Help. Never Back Down; This Is Your Life. You Got The Power Deep Inside…I Got This, You Got This, We Got This!!!
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MEETCH Interview: Reflections, Robots and What’s Next
MEETCH interview about his new single ‘Reflections’ with Lacey, his Ørjan Nilsen collaborations and what’s next for the robot-headed producer
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Interview
Promo Push’s Russell Biles on Promoting Dance Music Today
Promo Push head of promotions Russell Biles explains how the UK company promotes dance music releases across DJ, radio, press and Spotify campaigns
Promoting releases from the likes of MK, Chris Lake, Claptone, Above & Beyond, Tiësto, Diplo, Flashmob, DJ Hype, Axwell, Jamie Jones & Vintage Culture – Promo Push was founded in 2011 & is one of the industry leaders in dance music promotion, based in the UK.
Speaking to Russell Biles, head of promotions at Promo Push - we asked some questions about the company & how they promote a release in today’s dance market.
Since the launch of Promo Push in 2011, how have the range of services you offer evolved?
We launched with a firm focus on DJ & Club promotion, delivering genre specific & bespoke campaigns – across the electronic music landscape. The next natural progression, was us moving into dance radio promotion & we’ve built an extensive network with international heads of music, playlist managers & mix show hosts. Online Press campaigns then followed & we work with a range of music journalists & editors at dance music publications – closely aligning online coverage & building further awareness around a release. In 2019, we also moved into Spotify promotion – with us pitching to a range of leading 3rd-party playlist curators.
Musically, what dance music genres does your DJ promotion cover?
Whether it’s a House, Tech House, Deep House or Nu-Disco leaning track, a melodic Techno or Trance record – or Mainstage release, we deliver tastemaker DJ & 1001 Tracklists mix show promotion. With a deep understanding of the industry, each of our DJ / Club campaigns are tailored & finely tuned. Working with both major & independent labels, along with management agencies & directly with artists – from underground clubs to festival main-stages, we get our client’s release to the right DJs at the right time.
Across your radio promotion, what territories do you focus on?
Our radio promotion is international & reaches in to each key global territory. We target dance music stations & specialist DJ shows worldwide, including across BBC Radio 1, SiriusXM, Radio 538, Kiss FM, One World Radio, Ibiza Bpm Radio, SLAM FM! & stations throughout Europe, USA, Australia & beyond. In addition to FM stations, we also push to an array of specialist digital & online dance stations and use the monitoring tool WARM (World Airplay Radio Monitor) for tracking plays & radio support.
Do your campaigns follow a specific timeline?
Each Promo Push campaign runs over four weeks & we report to clients weekly, with feedback & scores from DJs / Radio and who’s listened, reviewed and intends to support. Our Press & Spotify campaigns also run over a four timeframe, with weekly reporting too & detailing each Press feature / Spotify placement we’ve secured – with direct links to each. We provide a full & comprehensive summary with the final reporting, ideal for our client’s Press pack and their future release planning.
In terms of your Press service, can you tell us more about how this works?
We offer standalone Press campaigns, or including DJ & Radio promotion – as part of our Prime Tier. From leading online dance publications, to influential niche blogs — our Press network covers a wide spectrum of sites that dance music fans read. Press release curation is included in our service & our weekly reporting is in PDF, providing coverage links – readership estimates & a full overview of online release traction.
With Promo Push delivering over 4,000 campaigns to date & working with the likes of Anjunabeats, Axtone, SIZE, Ministry of Sound, Positiva, Spinnin’ Records & Defected Records – they continue to promote releases from some of dance music’s most established labels & artists, along with the best up & coming talent.
Connect:
www.promopush.com
[email protected]
+44 (0) 20 3633 1721
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Interview
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After a summer through Hive Festival, Tomorrowland and Verknipt Croatia, A.N.I. sits down to talk classical roots and the hard techno craft.
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