Interview
Ryan Crane Gives Us An Insight Into Everything ‘BEAM’, His Newest Release!
Multi-talented artist Ryan Crane is back with yet another hard-hitting banger titled ‘BEAM’. Following the great success of his EP and NFT project ‘SCIENCE FICTION WORLDS’, the multi-disciplinary artist is ready to start a new chapter with this mighty release. With a House sound and uplifting vibe, Ryan Crane presents this new hit ready to top the charts. Now, he shares the behind-the-scenes process of ‘Beam’.
Hey Ryan Crane! How are you?
Hey guys! Doing great here, hope all is well on your side!
‘Beam’ is out now, can you tell us what inspired you to produce this track?
Yes, yes absolutely. The initial inspiration came after completing ‘Neon Tape’. I wanted to continue moving forward with some new House music and ‘BEAM’ was one of the records that was produced pretty early after ‘Neon Tape’ was released.
Are there any specific musical or sonic influences to this song?
Yes, and thank you for this question. I was thinking about listening to internet radio years ago. I wanted to break out the Korg M1 and make something that reminded me of that time.
Did you explore with any new sounds, effects, or elements of a specific genre while working on this track?
The M1 made it into the record for sure, and there were some experiments in the mixing phase as well.
Which part of the track did you start first?
Drums, then chord progression.
What’s your favorite part of the song?
Man, I like the whole song HAHAHA Go check it out!!!
How does this track differ to your previous releases?
Good question, thank you. I’d have to say the mixing of the record.
What did you want to convey with this track?
A little taste of nostalgia mixed in with a little taste of today.
How would you describe ‘BEAM’ to someone who hasn’t listened to it yet?
A Piano House bop.
What’s next for Ryan Crane?
Continuing to work on new music and art! Please go check out ‘SCIENCE FICTION WORLDS’ and ‘BEAM’ now streaming. Look for some new music in January 2023!
Stream this single below.
Follow Ryan Crane:
Facebook / Twitter / Instagram / Spotify
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Interview
MEETCH Interview: Reflections, Robots and What’s Next
MEETCH interview about his new single ‘Reflections’ with Lacey, his Ørjan Nilsen collaborations and what’s next for the robot-headed producer
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Interview
Promo Push’s Russell Biles on Promoting Dance Music Today
Promo Push head of promotions Russell Biles explains how the UK company promotes dance music releases across DJ, radio, press and Spotify campaigns
Promoting releases from the likes of MK, Chris Lake, Claptone, Above & Beyond, Tiësto, Diplo, Flashmob, DJ Hype, Axwell, Jamie Jones & Vintage Culture – Promo Push was founded in 2011 & is one of the industry leaders in dance music promotion, based in the UK.
Speaking to Russell Biles, head of promotions at Promo Push - we asked some questions about the company & how they promote a release in today’s dance market.
Since the launch of Promo Push in 2011, how have the range of services you offer evolved?
We launched with a firm focus on DJ & Club promotion, delivering genre specific & bespoke campaigns – across the electronic music landscape. The next natural progression, was us moving into dance radio promotion & we’ve built an extensive network with international heads of music, playlist managers & mix show hosts. Online Press campaigns then followed & we work with a range of music journalists & editors at dance music publications – closely aligning online coverage & building further awareness around a release. In 2019, we also moved into Spotify promotion – with us pitching to a range of leading 3rd-party playlist curators.
Musically, what dance music genres does your DJ promotion cover?
Whether it’s a House, Tech House, Deep House or Nu-Disco leaning track, a melodic Techno or Trance record – or Mainstage release, we deliver tastemaker DJ & 1001 Tracklists mix show promotion. With a deep understanding of the industry, each of our DJ / Club campaigns are tailored & finely tuned. Working with both major & independent labels, along with management agencies & directly with artists – from underground clubs to festival main-stages, we get our client’s release to the right DJs at the right time.
Across your radio promotion, what territories do you focus on?
Our radio promotion is international & reaches in to each key global territory. We target dance music stations & specialist DJ shows worldwide, including across BBC Radio 1, SiriusXM, Radio 538, Kiss FM, One World Radio, Ibiza Bpm Radio, SLAM FM! & stations throughout Europe, USA, Australia & beyond. In addition to FM stations, we also push to an array of specialist digital & online dance stations and use the monitoring tool WARM (World Airplay Radio Monitor) for tracking plays & radio support.
Do your campaigns follow a specific timeline?
Each Promo Push campaign runs over four weeks & we report to clients weekly, with feedback & scores from DJs / Radio and who’s listened, reviewed and intends to support. Our Press & Spotify campaigns also run over a four timeframe, with weekly reporting too & detailing each Press feature / Spotify placement we’ve secured – with direct links to each. We provide a full & comprehensive summary with the final reporting, ideal for our client’s Press pack and their future release planning.
In terms of your Press service, can you tell us more about how this works?
We offer standalone Press campaigns, or including DJ & Radio promotion – as part of our Prime Tier. From leading online dance publications, to influential niche blogs — our Press network covers a wide spectrum of sites that dance music fans read. Press release curation is included in our service & our weekly reporting is in PDF, providing coverage links – readership estimates & a full overview of online release traction.
With Promo Push delivering over 4,000 campaigns to date & working with the likes of Anjunabeats, Axtone, SIZE, Ministry of Sound, Positiva, Spinnin’ Records & Defected Records – they continue to promote releases from some of dance music’s most established labels & artists, along with the best up & coming talent.
Connect:
www.promopush.com
[email protected]
+44 (0) 20 3633 1721
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Interview
A.N.I. Interview: Classical Roots, Keytar Moments, and Why She Refuses to Stay in One Lane
After a summer through Hive Festival, Tomorrowland and Verknipt Croatia, A.N.I. sits down to talk classical roots and the hard techno craft.
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